SXSW session notes: Designing with the grid

Ordering Disorder: Grid Design for the New World – Khoi Vinh

Grids make sense of the world. Paper size – A1-A6 paper size system, each smaller size is half of the last.

The Grid = Harmony

The grid helps the user predict where the new information they seek will be found.

The simpler the grid, the more effective it is.

Steps in the design process:

  • Research
    • Understand the constraints
  • Wireframes or another activity that helps you figure out functionality and build agreement on whet needs to be to be built.
  • Preparatory design Sketches, calculations, page sketches
    • Sketch throughout the project.
    • Problem solving should come before the aesthetics.
  • Visual Design
  • Code

On the golden rectangle

It is sometimes useful to divide things by 1.618, but in practice Vinh has never seen someone use the golden rectangle extensively when designing a website. The rule of thirds is more important.

Constructing the grid

  • A viewport of 960×650 is still a good size to shoot for. (This talk focused on a fixed grid).
  • Units in multiples of 8 are useful. People are most comfortable processing between 60 and 80 characters per line, so keep this in mind when laying out page.
  • The grid is about constraint, and adding constraint can help with design.
  • Use the grid to design a stream of information.

Responsive web design is really good, but a little showy. What is really important is satisfying what the user expects. What they want is access and speed, usefulness, and great content.

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